Jagmac music group needed high-impact artwork for their premiere single as Disney’s Next Big Thing artist. One of their goals was to set a more bold, artistic tone with their art direction to match their new and matured music style while staying true to their colorful personalities and young fan-base. It was a fun challenge to convey youthful maturity in a boldly artistic way. I helped them research and develop the design aesthetic, then quickly execute on it.
Client
- Jagmac
- Unitas Entertainment
Year
2018
Role
- Concept Design
- Design
Research Phase
Quickly gathering reference material, we were able to use it as a sounding board. This art direction research allowed us to visualize the aesthetic and get alignment on the elements that matched the look and feel of their new brand.
Execution
